Future US Titles Feature Augmented Reality Special Edition “Far Cry 3″ Covers

Official Xbox Magazine, PlayStation: The Official Magazine and PC Gamer covers let fans interact with printed page with Aurasma.

Future US, a leading producer of gaming and technology media properties, will release three very special augmented reality “Far Cry 3” covers in succession using Aurasma. Fans can interact with the special edition covers by using a free Aurasma-powered app called Future AR (for iOS and Android) via their smart device. This augmented reality viewer can be used on Future’s media products for additional, interactive content.

For these particular executions, Future will be bringing the covers of PTOM, OXM and PC Gamer to life, in partnership with Ubisoft for Far Cry 3. Please visit digitalfuture.com for a sneak peek of the AR covers and how they work.

The issues will hit stands on the following dates:

  1. PlayStation: The Official Magazine – October 23
  2. Official Xbox Magazine – November 6
  3. PC Gamer – November 6

 “We are always striving to provide new and creative programs that engage our loyal audience. These special edition covers offer an exciting way for readers and Far Cry fans to interact with the covers of our most popular titles,” said Rachelle Considine, CEO of Future US.

Ubisoft’s “Far Cry 3” allows players to step into the shoes of Jason Brody, a man alone at the edge of the world, stranded on a mysterious tropical island. In this savage paradise where lawlessness and violence are the only sure thing, players dictate how the story unfolds, from the battles they choose to fight to the allies or enemies they make along the way. As Jason Brody, players will slash, sneak, detonate and shoot their way across the island in a world that has lost all sense of right and wrong. The game is set to release on December 4 in the U.S., and fans are anxiously awaiting the release.

“The interactive gaming industry is a natural fit for augmented reality,” said Jennifer Rapp, General Manager of Aurasma. “By using the Future US publications to launch exclusive digital Ubisoft ‘Far Cry 3’ content on mobile devices, these forward-looking brands are giving readers both an engaging print experience as well as an exciting way to discover more about the next big game.”

Further coverage is also available from the following:

 

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